As a premier health and wellness mecca in the Twin Cities, The Power House had a desire to reinvent and combine their multiple locations and CrossFit teams under one branding system. What was once portrayed as merely a CrossFit gym now stands to include a comprehensive list of services that help their members reach their peak athletic abilities. Shown above is the original logo. Photos by The Power House and Lents Photography.
Goal: Unify The Power House under one branding system. Roles: Graphic Design, Logo Design, Illustration